Thursday, December 1 2022

Recognized leader of sports complexes to bring its expertise in the organization of sporting events and the economic impact Brian, TX.

BRIAN, TX, April 13, 2022 /PRNewswire/ — Sports Industry Professional Jamie Cox is the new CEO of Legends Event Center, a 122,300 square foot indoor event facility slated to open in late 2022 in the heart of Travis Bryan Midtown Park. The establishment belongs to the City of Bryan and managed by Sports Facility Companies, Inc.

Jamie Cox is an experienced sports tourism industry leader with Sports Facilities Companies (SFC), most recently serving as General Manager of Publix Sports Park in Panama City Beach, Florida. Before his arrival in Panama City BeachCox served as director of sports and events for the Hoover Metropolitan Complex in Hoover, Ala. During Cox’s tenure, both sports venues achieved national and regional recognition for sporting events and the positive economic impact these events brought to their respective communities.

Under his leadership, both sites experienced growth. They have expanded their event schedule to include elite level competitions ranging from indoor sports ranging from basketball, volleyball, cheerleading and pickleball to outdoor sports like baseball, softball, football and soccer . Cox has been instrumental in leading business development efforts that have resulted in over $50 million in visitor spending in the Hoover and Panama City Beach areas. Cox has worked with and recruited high-profile events such as the Adidas Gauntlet Summer Basketball Championships, Gulf South NCAA DII Volleyball Crossover Event, NJCAA College Baseball Classic, Tournaments and Showcases of Perfect Game baseball, the Shock Doctor 7on7 Football Legends Showcase, and the SEC Baseball Tournament.

“I am thrilled to continue my career with SFC and honored to represent the city of Brian, TXas General Manager of the Legends Event Center,” said Cox. “I look forward to bringing exciting sporting and non-sporting events to the area and partnering with the community of Bryan to provide a state-of-the-art facility for locals. , regional and national events and programs. »

Work on Legends Event Center is progressing, with the facility nearing closure. When completed, the facility will include a large indoor court/event space for 16 volleyball courts and eight basketball courts. These fields can be used for a variety of activities, including gymnastics and wrestling, meetings, pickleball tournaments, archery and cheerleading competitions, boxing, and football matches. It can also host dance and martial arts competitions, online gaming conventions, trade shows, markets, and other special events. The facility will include concessions, an arcade, party rooms, an e-sports hall, turf space, and flexible space for smaller events.

The ultimate goal of the center is to fill a need that is missing in the community – to create a one-of-a-kind place unmatched anywhere nearby and to increase tourism in bryan. The facility will be available to residents at designated times to use the amenities, party hall, and flexible space rentals.

“The City of Bryan Legends Event Center will completely change the landscape of sports and event tourism in Aggieland,” Bryan Mayor Andre Nelson mentioned. “We are confident that Jamie’s leadership will help make our Legends Event Center a huge success in the Brazos Valley.”

To book an event, career information or sponsorship/partnership opportunities, please contact John Sparks in Sports Facilities Companies.

For updates on the progress of the project, please visit For more information on professional facilities management or development services, visit

About City of Bryan

Brian, TX is the cultural, governmental and civic centerpiece of Brazos County and the surrounding region, generally known as “Aggieland”. A thriving, diverse and historic city of approximately 90,000 people, Bryan is one of the homes of Texas A&M University and is one of the fastest growing cities Texas. Ideally located in the “Texas Triangle” between Austin, Houston and dallas, bryan residents enjoy an exceptional quality of life, a robust economy, state-of-the-art healthcare options, safe and family-oriented neighborhoods and excellent schools. For more information, visit and find out why bryan residents live “The Good Life, Texas Style”.

About the Legends Event Center

The Legends Event Center will open in late 2022, located at Brian, TX, will be the new destination in the South West for all sports, leisure and entertainment. This 120,000+ square foot site features 8 basketball courts, 16 volleyball courts, a grass area, arcade, meeting/party rooms and an outdoor lakeside patio. Legends Event Center is the most exciting sports entertainment center for athletes and families in Texas and beyond. Legends Event Center is a member of the SFM Network, the nation’s largest and fastest growing sports facility network and is operated by industry leader in outsourced operations, Sports Facilities Companies. To learn more, please visit and


John Sparks
(727) 474.3845

SOURCE Sports Facilities Companies


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